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Business and Marketing Essentials  

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Business and Marketing Essentials is an introductory business and marketing course which enables students to acquire a realistic understanding of business processes and activities. Students examine fundamental economic concepts, the business environment, and primary business activities. They develop an understanding of and skills in such areas as customer relations, economics, emotional intelligence, financial analysis, human resources management, information management, marketing, operations, professional development, and strategic management. Throughout the course, students are presented ethical dilemmas and problem solving situations for which they must apply academic and critical-thinking skills.


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  • Welcome

    The warmest of welcomes to the Business Program at Ohio County Area Technology Center. 

    Please note that I will be utilizing Google Classroom as the main method of communication during this course. Please log in there to get started. 

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